Join this two-hour digital event to discover how modern service leaders are leveraging AI to shatter the service quo.

Move beyond the old service management playbook

Expectations have changed. Customers and employees want seamless support, service teams have to resolve issues faster and more proactively, and organizations need service operations that can keep pace with constant change.

Discover how to unite service and operations teams, unlock the context behind requests, and use AI to deliver more human service experiences.

     •  The Future of Service: Guest speaker Julie Mohr, VP, Research Director
        at Forrester, joins Ken Exner, Chief Product Officer at Atlassian, to discuss key
        insights and trends reshaping service management.

     •  Inside Atlassian: Product leaders will give insider information on how
        Atlassian teams use our own products for IT, HR, and CSM practices internally.

     •  A Panel Perspective: Several innovative customer leaders will offer candid
        lessons-learned during their service and operation transformation journeys.

Agenda

A Conversation on Context, Experience, and the Future of Service
In this session, guest speaker Julie Mohr, VP, Research Director from Forrester, and Ken Exner, Chief Product Officer, Enterprise & Emerging at Atlassian, explore the realities of human-AI collaboration across the enterprise.

Inside Atlassian: How We Power IT, HR, and Customer Service with AI
Get an exclusive look behind the scenes at how Atlassian applies modern service practices across our own IT & AIOps, HR Service Delivery, and Customer Success/Support (CSM) teams.

Putting the New Playbook into Practice: A Customer Conversation
Join customer leaders Matt Paton, Head of Service Delivery from Seven Media Group, and Alexandre Couto, AI & Service Platform Senior Manager from Logicalis for a moderated discussion on transforming service and operations.

Details about the webinar

Tuesday, December 8, 2026 · 11:00 a.m. Amsterdam (GMT +1:00)
Cost: Free
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About the speakers

1792178937-a7cb57fa5556b66c Ken Exner
Chief Product Officer, Atlassian


1792178978-6642b413916fe807 Julie Mohr
VP, Research Director, Forrester


1792179017-47e7d2eabddd4633 Kaushik Mitra
Group Product Manager, IT Operations, Atlassian


1792179059-80e1168b55da6e73 Sam Knight
Principal Product Manager, Employee Service Management, Atlassian


1792179103-04a26a32aab1aa1e Vincent Wong
Senior Principal Product Manager, Customer Service Management, Atlassian


1792179150-70af2f4f515a3509 MaSonya Scott
AI & Service Management Evangelist, Atlassian


1792179234-457d449eca041241 Matt Paton
Head of Service Delivery, Seven Media Group


1792179268-da05b97832d512f3 Alexandre Couto
AI & Service Platform Senior Manager, Logicalis


1778098882-3ba18abb24b32f8a About Eficode

We help organizations stop experimenting with AI start operationalizing it across how software is planned, built, and run. With more than 20 years of software delivery expertise, we bring together strategy, technology, people, and processes to create the context and capabilities AI needs to improve outcomes across the entire software development lifecycle.

As an established leader in AI-led software delivery, we help organizations get started quickly, validate high-value use cases, and scale what works. From AI-assisted development to connected agent workflows, we enable teams to increase productivity, strengthen governance, measure business impact, and progress confidently toward an AI-native software organization.

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